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Marketing Strategy

This is the start of all marketing activities. Taking in consideration the companies general goals and strategy here I utilize previous market research and start to segment the market, define strategies and the marketing mix: Product, Distribution channel strategy, pricing structure, advertising and sales promotion.


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Competencies

Marketing
 -   Market Research & Analysis
 -   Marketing Strategy
 -   Tactical Marketing
 -   Branding
 -   On-line Marketing
 -   Effectiveness & Measurement
Sales
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Entrepreneur
Internet
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